Ashlee Cowles
Copywriter.
Ghostwriter.
Strategy-obsessed Storyteller.
Whatever term you want to use to describe what I do for nonprofits and B2G companies, here’s what it comes down to:
I’m a strategic marketer & wielder of mission-driven communication that fosters human connection in sectors serving the public good.
How I’m Different:
Both my copy and content focus on the audience you want to attract. Yes, highlighting your wins and positioning your brand is important, but what will really set you apart? Making most of your messaging about your audience and what they want.
How do we do #1? By focusing on the real humans who give your most impressive stats meaning. I use the storytelling skills I’ve honed from over a decade as an award-winning novelist to go beyond dull data sheets—because demonstrating that you’re genuinely invested in the mission matters.
I am the eldest daughter of a career officer in the U.S. Army and grew up a “third culture kid” who spent her most formative years overseas. Communication that reaches diverse, mission-driven audiences who want to serve the common good is my native language.
There are more human ways to stand out.
If You Want Marketing & Communications That
Incorporates data but prioritizes an authentic understanding of the mission you share with your audience
Is people-oriented but never pushy or noncompliant
Establishes your brand as a trusted authority through the timeless power of storytelling
Then let’s talk.
Don’t Take My Word For It
“Ashlee writes the most compelling content for our newsletters, articles, and website, and she does it more efficiently than anyone else I've worked with (including myself!). What takes me 10 hours, Ashlee can do in 5 and do it far better. She's also an effective communicator so I always know the status of the work and don't need to micromanage her.”
Liz Reckart, Senior Director of Marketing & Engagement, Seton Education Partners